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Qaenat in South Khorasan: Birthplace of world’s finest saffron
Nov 15, 2025 05:07Pars Today — For centuries, the saffron of Qaenat in Iran’s South Khorasan Province has been known as one of the finest and most aromatic saffrons in the world.
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Discover Iran: A grand media campaign showcasing South Khorasan’s potential
Nov 12, 2025 06:44Pars Today – The national event “Iran-e Jan” (“Dear Iran”), focusing on the diverse cultural, economic, mineral, and tourism capacities of South Khorasan Province in eastern Iran, has become a major focus of the radio and television networks of the IRIB’s World Service.
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Shah Cheragh: A jewel of faith and art in heart of Shiraz
Oct 25, 2025 09:26Pars Today - The fragrance of bitter orange blossoms from the surrounding gardens drifts into the courtyards of the shrine, blending the beauty of nature with spiritual serenity.
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Shiraz gardens: Whisperers of history, poetry, and timeless splendor
Oct 25, 2025 08:37Pars Today - The city of Shiraz, a shining gem of Iran’s rich heritage and a symbol of poetry and literature, is also renowned for its enchanting gardens. These gardens captivate both domestic tourists and international travelers alike.
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Pasargad: Birthplace of Iranian architecture, World’s first garden design
Oct 20, 2025 05:28Pars Today – The Pasargad World Heritage Site is a collection of ancient structures from the Achaemenid era, located in Pasargad County, Fars Province, in southern Iran.
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Shiraz city, the thriving medical tourism hub in West Asia
Oct 17, 2025 13:39Pars Today - Iran has emerged in recent years as a leading destination for medical tourism in West Asia, offering world-class healthcare at a fraction of the cost compared to Western countries.
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Shiraz: Cultural capital of Iran, home to poets
Oct 17, 2025 12:17Pars Today – Shiraz's favorable geographical location, combined with its fertile surrounding nature, has led to the flourishing of lush gardens and parks over the centuries.
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Persepolis: Masterpiece of Iranian engineering, architecture in Fars
Oct 13, 2025 08:58Pars Today – Built by Darius the Great around 518 BCE, Persepolis was not merely a city but a grand and ceremonial capital.
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Shiraz historical mosques: Light, color, spirituality showcase
Oct 13, 2025 05:53Pars Today – In the heart of Iran’s history, the city of Shiraz shines like a living treasure of Iranian culture. Its spiritual essence flows through a collection of mosques that are not only places of worship but also masterpieces of architecture.
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A journey into Isfahan’s culinary heritage where every bite tells a story
Sep 24, 2025 06:48Pars Today – In Isfahan Province, located in central Iran, the dish Beryani tells a centuries-old story.